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Driving Digital Transformation for New Zealand’s Leading Automotive Group

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In an industry fueled by constant innovation, the Giltrap Group is driven by its vision to become the best automotive group in the world. It sought a technology stack that would evolve alongside the cars it sells while giving its staff the tools required across its offices, customer showrooms and servicing workshops. Having assessed a number of options, Giltrap Group chose Dell Technologies to be its primary provider of client and infrastructure solutions. Founded by Sir Colin Giltrap in 1966, Giltrap Group is NewZealand’s leading automotive group. Offering services such as retail, wholesale, rental, subscription and leasing, the Auckland-based group represents 18 of the world’s most desirable automotive brands. For customers looking for a bespoke, luxury automotive experience, this family-owned company believes its employees – and in particular, its love of cars – places them ahead of the competition.

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