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What it takes to build marketplace search
In 2019, online marketplaces accounted for 58% of global online sales. This has led to the creation of a very competitive market that is...
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Personalization Demystified Enchant Your Customers By Going From Good To Great
In December 2019, IBM commissioned Forrester Consulting to evaluate firms’ personalization strategies and consumers’ perceptions of personalization in action. To explore this topic, Forrester...
The Role of the Trusted Data Center as the Secure Foundation for Midmarket Success
Mid-market industries face most of the same data center safety risks as their business counterparts with far fewer resources at their disposal to mitigate...
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IBM Watson Works on Reinforcing a Safe Return to the Workplace
IBM's recent announcement of Watson Works demonstrates increased momentum of technology vendors seeking to address the health and safety needs of employees returning to...
Differentiating and Optimizing to Thrive in the Age of Amazon
It is impossible to 'out -Amazon' Amazon. They have scale, technology, capital, and experience that is hard to compete with head-to-head. Therefore, it is...
Aligning AI for Your Customer’s Best Experience
Each company has points on the customer journey where they fail to offer products that live up to the ever-increasing demands of their customers....
Diversity in the Digital Workplace
Automation is here to stay. The future workforce will undoubtedly comprise of both humans and robots working collaboratively, and delving into the best way...
Achieving AWS Compliance Cloud Backup Strategies That Work
Regulatory compliance is not trivial—nor is it a choice for organizations. Compliance must be demonstrated according to specific rules and guidelines, putting pressure on...
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