Despite the ongoing COVID-19 pandemic, consumers are beginning to return to stores. Retailers are now searching for ways to optimize the in-store experience and attract more business after a rapid shift to digital fulfillment. This report explores what strategies and solutions retailers are adopting to encourage their customers to shop in stores once again. Paying particular attention to how practices have changed since the start of the pandemic, readers will learn how they, too can bridge digital and in-store shopping to meet customer needs.
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